Efflorescence on Brick: What That White Stain Is Really Telling You
Most homeowners spot the white chalky residue on their chimney or brick exterior and assume it is surface buildup or mold. Both are wrong. That white deposit is a moisture signal — water is moving through your masonry, pulling dissolved salts to the surface, and leaving them behind as it evaporates. The stain marks where the water exits. The problem starts much farther back.